Privacy Policy

Last updated: October 2026

This Privacy Policy explains how Fexmorinden Ltd ("Fexmorinden", "we", "us" or "our"), registered in England and Wales with a registered address at 47 Langton Street, London, EC1A 2BT, United Kingdom, collects, uses and protects personal data in connection with the Fexmorinden AI platform and website at fexmorinden.uk.

1. Data We Collect

We collect information you provide directly when you interact with the Fexmorinden platform or contact our support team. This may include:

  • Your name and email address when you submit an access request or contact form.
  • Your message content and request type as entered in the contact form.
  • Technical information such as your IP address, browser type and device type collected automatically when you visit fexmorinden.uk.
  • Platform usage data, such as interactions with your personal dashboard, generated automatically during platform use.

2. How We Use Your Data

Fexmorinden uses collected data to:

  • Review and process access requests submitted through the contact form.
  • Respond to support enquiries and communicate with users about platform-related matters.
  • Operate and maintain the platform, including generating automated insights and populating user dashboards.
  • Improve platform functionality and user experience based on aggregated usage data.
  • Comply with applicable legal obligations.

3. Legal Basis for Processing

We process personal data on the following legal bases under applicable data protection law:

  • Contractual necessity: processing required to fulfil our obligations in connection with platform access and support.
  • Legitimate interests: operating and improving the platform, and communicating with users in a way that is proportionate and does not override individual rights.
  • Legal obligation: where processing is required to comply with applicable law.

4. Data Retention

We retain personal data for as long as necessary to fulfil the purposes set out in this policy and to comply with our legal obligations. Contact form submissions are retained for up to 24 months unless a longer retention period is required by law. You may request deletion of your data at any time by contacting us at [email protected].

5. Sharing of Data

We do not sell personal data. We may share data with third-party service providers who assist us in operating the platform (for example, hosting and email services) where those providers are bound by appropriate data protection agreements. We may also disclose data where required by law or legal process.

6. Your Rights

Under applicable data protection law, you have the right to access, correct, delete or restrict processing of your personal data, and to object to certain processing activities. To exercise any of these rights, contact us at:

7. Cookies

The Fexmorinden website may use essential cookies to maintain session continuity and ensure the platform functions correctly. No third-party advertising or tracking cookies are placed by Fexmorinden.

8. Changes to This Policy

We may update this Privacy Policy from time to time. The date at the top of this page reflects the most recent revision. Continued use of the platform following any update constitutes acceptance of the revised policy.

9. Contact

For privacy-related questions or requests, contact Fexmorinden Ltd at [email protected] or by post at 47 Langton Street, London, EC1A 2BT, United Kingdom.